The required services may include, but are not limited to the following:
- Planning, researching, modifying, assisting, writing and/or reviewing memos, scripts, plays, essays, speeches, manuals and other non-journalistic articles with conformance to established standards
- Developing and implementing strategic communication plans in geographically dispersed organizations going through an organizational transformation (change management)
- Providing communications consultation advice to support strategic communications initiatives and strategies
- Creating communications support materials
- Developing and implementing creative communication and information products using a variety of tools, techniques and media and selecting an appropriate medium to convey information, ideas, and results
- Developing and implementing communication strategies and plans
- Expressing and exchanging information in a clear and concise manner
- Ensuring information is communicated to the appropriate people in a timely manner
- Preparing reports for specific purposes using clear, communicative, and professional language (for example, audit reports, management letters, consulting reports, financial reports)
- Ensuring communications are clearly understood by encouraging and listening to feedback both internally and externally in the organization
- Structuring external communications to project an appropriate corporate image
- Ensuring confidentiality with respect to organizational or client information and data
- Determine target audiences in order to better develop messages
- Identify and determine communications impediments and barriers
- Provide advice on matters relating to policy/program development approaches or options and communications planning alternatives (internal or external)
- Researching, developing and implementing communications strategies involving social media and related content (that is blogs, microblogs, wikis, crowdsourcing, content communities, social networks, etc)
- Provide support and assist communicators in using social media channels to complement traditional channels
- Providing suggestions on cost-cutting measures in the communications process